There are basically three ways to get new business: Develop a demographic profile of people and/or businesses you’d like as…
I recently heard an art jeweler reviewing the history and scope of his work, or as they say in the…
Demonstrate a firm handshake when you meet a person, especially if it’s someone you want to make a good impression…
It’s true that a law firm’s reputation is critical, but in an evolving legal market, relying on reputation alone isn’t…
When law firms take the initial step in ramping up their marketing momentum, oftentimes they come across the challenge of…
We constantly hear the terms “marketing” and “business development” used interchangeably, often with respect to law firms, but how do…
“Relationship building” has long been a given of business development. Business leaders and career experts regularly extol the virtues of…
At a thinkLA sponsored event, advertising professional Lisa Tanner expressed the importance of finding a mentor in the beginning stages…
All the literature on customer service instructs you to see things through your clients’ eyes in order to provide the…
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