Nominations & Rankings for Law Firms in Chicago

Berbay Marketing & PR has established a strong reputation in securing awards and rankings for lawyers and law firms. With three decades of public relations and marketing experience, we excel in ensuring your firm gets the recognition it deserves rather than being overlooked.

The Importance of Awards and Rankings for Law Firms

Securing a spot on prestigious lists like Chambers and Partners, National Law Journal Trailblazers, , Best Law Firms, and Chicago Super Lawyers can significantly benefit your firm. Here’s why:

• Enhancing Credibility: Winning awards provides third-party validation of your firm’s capabilities and expertise.
• Competitive Positioning: Recognition on these lists can put you on par with larger or more well-known firms, showing potential clients that you have comparable experience and skills. Discover how we helped a boutique firm get ranked in Chambers and Partners.
• Long-Term Value: Awards can be leveraged on your website, social media and marketing material to continually promote your successes.
• Increased Visibility: Rankings often bring media attention, boosting your profile and creating new business opportunities. Learn more about how we secured a national ranking for one of our clients.
• Credibility Badge: Displaying your awards on your website can enhance trust with prospects even before they contact you.

How Berbay Selects and Evaluates Nomination Opportunities

We not only know how to get you ranked, but we also identify which awards are worth your effort. Since 1995, we’ve maintained a comprehensive “list of lists” that tracks hundreds of rankings, including criteria, deadlines and past winners. This helps us determine the best opportunities for your firm.

With many ranking opportunities emerging each year, deciding where to invest your time and resources can be challenging. Additionally, many fraudulent rankings are pay-to-play and lack legitimacy. Our extensive experience enables us to steer you toward worthwhile opportunities.

Our Ranking Process

We collaborate with your firm to:

• Identify Target Rankings: We determine which local, regional, and national rankings to pursue, including legal industry awards, practice-specific nominations (e.g., real estate, intellectual property, insurance), and those highlighting community involvement and philanthropy (e.g., Best Places to Work, Champion of Mentorship, Leader in Diversity, Equity & Inclusion).
• Research Submission Dates and Criteria: We keep track of submission dates and understand the decision-making criteria.
• Clarify Processes: We explain complex nomination and voting processes (e.g., Super Lawyers, Best Lawyers, Best Law Firms) and inform you of deadlines.

As your Chicago PR agency advocates, we:

• Draft Compelling Nominations: We interview you and write compelling nominations highlighting your expertise and achievements.
• Raise Awareness: We ensure decision-makers are familiar with your firm before the nomination period so they are already aware of your accomplishments when they receive your submission.
• Follow-up and Feedback: We follow up on submissions and gather feedback.

We maximize the impact of your rankings by:

• Promoting Your Success: We publicize your awards through press releases, email announcements, your website, and social media.
• Updating Your Biography: We incorporate the ranking into your professional bio.
• Creating Reprints: We produce reprints or e-prints of the award lists.
• Integrating into Marketing Materials: We ensure your awards are featured in your marketing content.
• Leveraging Thought Leadership: We use the award to enhance your thought leadership through media interviews, article placements, and speaking opportunities.

Ready to Earn More Awards and Rankings for Your Law Firm?

Partner with Berbay Marketing & PR to secure prestigious awards for your law firm. For more information on our nomination and rankings services, please contact us at info@berbay.com or (310) 405-7343. You can also visit our Public Relations for Law Firms page for a comprehensive overview of our PR services.