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Law Firm Marketing Catalyst

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Listen in: Legal Marketing Expertise for Growth-Minded Firms

Law firm marketing can be difficult – in a crowded marketplace competing against firms who often have larger budgets – how do you get your name and experience to stand out? From determining strategy and crafting the right messaging, to implementing tactics that bring the most ROI, Berbay’s legal marketing experts can help you reach potential clients and get the phone to ring. For nearly 30 years, we’ve specialized in working with law firms in a range of practice areas to create the visibility that fuels revenue growth.

Law Firm Marketing Catalyst Podcast: Insight + Ideas + Innovation

Our podcast “Law Firm Marketing Catalyst” aims to grow your bottom line through thought-provoking interviews with forward-thinking lawyers, law firm management and legal marketers who bring fresh perspectives and innovative approaches to marketing.

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Our latest must-listen episodes feature thought leaders and strategists who shed light on the tactics that are (and aren’t) working in the legal field today.

Most Recent Episodes:

Episode 110: Always Be Prepared: How Preparation Leads to Success

What you’ll learn in this episode: Why preparation is the key to a successful career in law How Daniel has won some of the largest verdicts in history, even in supposedly impossible cases How making room for creativity can lead to better case outcomes Why focusing on current clients can be more beneficial than focusing […]

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Episode 106: Organic Vs. Paid Google Campaigns: Each Has Its Place

What you’ll learn in this episode: The difference between search engine marketing (SEM) and search engine optimization (SEO), and why SEO is a worthwhile investment even if it takes time to see results Why Google’s Local Services Ads give you the most bang for your buck if you’re investing in SEM Why quality, original content […]

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Episode 105: How Your Firm’s Address Affects Your Online Rankings

What you’ll learn in this episode: How your location affects SEO, and why firms in major metros need to market differently than rural or suburban firms How traditional advertising and brand building can complement SEO What end-to-end SEO is, and why Chris’ company does nothing but SEO How long you can expect to work with […]

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