Advertising For Real Estate Firms
Advertising can be an effective tool to increase the visibility and credibility of your real estate firm, while touting your expertise and accomplishments. It also enables you to drive traffic to your website and to your social media.
Berbay Marketing & PR develops attention-getting advertising campaigns for real estate firms and professionals. Based on your business goals, we’ll determine which combination of advertising vehicles has the potential to bring you the highest return. Whether it’s one advertisement or an entire campaign, we create ads that make you stand out among your target audience.
These are just a few of the ways Berbay can execute advertising efforts for your real estate firm:
- Video advertising: Traditional local network TV or cable advertising, as well as online video streaming channels.
- Radio advertising: Traditional local radio station advertising as well as radio streaming services.
- Digital and print billboards/outdoor: Outdoor or out-of-home advertising is a great way to reach large audiences while they are on the go.
- Search marketing: Pay-per-click and SEO can position your real estate firm for new client success by putting you in the most important places people are seeking your services – at the top of search engines such as Google.
If you are interested in learning more about our advertising services for real estate professionals, please contact us at megan@berbay.com or (310) 405-7343.
CASE STUDY
PR Plan Leveraging Novel Use of VR Technology Generates Awareness for Property Listing
WE DO WHATEVER IT TAKES TO GET RESULTS
Tom Mullaney, Managing Director, Huntley, Mullaney, Spargo & Sullivan, LLC
For nearly a decade, Berbay has promoted our name and increased our visibility – obtaining a multitude of media placements, securing speaking opportunities, designing creative newsletter campaigns and more. I highly recommend them to any professional services firm.
Tom Mullaney, Managing Director Huntley, Mullaney, Spargo & Sullivan, LLC
Thomas P. Mullaney, Founding Partner, Huntley, Mullaney, Spargo & Sullivan, LLC
I have worked with many public relations firms over the years. Berbay is the first to combine big agency competence with utter dedication to and focus on smaller clients like HMS. They execute our wishes accurately with minimal supervision on our part. They just make it happen.
Thomas P. Mullaney, Founding Partner Huntley, Mullaney, Spargo & Sullivan, LLC
Stephen J. Donell, President, FedReceiver, Inc.
The Berbay team has effectively increased recognition of our firm in our target markets. From securing MCLE speaking opportunities, obtaining quotes in Wall Street Journal and Bloomberg, to designing our firm's marketing materials – they have been a significant asset to our firm.
Stephen J. Donell, President FedReceiver, Inc.
Larry Rubenstein, President, LRA Property Management
Berbay has been our marketing department for several years now. They have increased our visibility, enhanced our marketing material and website, and have helped us improve operational efficiencies that impact client satisfaction. They have made a significant difference in our business.
Larry Rubenstein, PresidentLRA Property Management
Daniel Oschin, Former Executive Vice President/Director, Real Estate Services, AFA Financial Group
The opportunities you've brought us, like the articles in Real Estate So Cal and California Real Estate Journal, are terrific, as are the opportunities to speak at industry conferences. Both have given us great exposure and are very useful as marketing tools. We very much appreciate your hard work.
Daniel Oschin, Former Executive Vice President/Director, Real Estate ServicesAFA Financial Group
Dani Evanson, Past President, Commercial Real Estate Women
Berbay has been invaluable to CREW, not just as a public relations firm, but also in the areas of marketing strategy and communications. They have helped us increase awareness of CREW in the real estate community. They consistently follow through and are a pleasure to work with.
Dani Evanson, Past PresidentCommercial Real Estate Women
"For nearly a decade, Berbay has promoted our name and increased our visibility – obtaining a multitude of media placements, securing speaking opportunities, designing creative newsletter campaigns and more. Without their strategic thinking and guidance, we would have achieved a fraction of this. I highly recommend them to any professional services firm."
TOM MULLANEY, MANAGING DIRECTOR, HUNTLEY, MULLANEY, SPARGO & SULLIVAN, INC.
