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Discover a new way to market your firm

Talking with members of the press can be nerve-racking and intimidating, even for the most seasoned professionals. This fear comes in different forms ...
With changing social media algorithms and the proliferation of AI, it can often feel like advances in technology are endless. Keeping on top of these ...
Over the past two years, we witnessed a convergence of crises: the COVID pandemic, globalization, technological advancements, climate change and major...
In a professional service firm’s marketing toolbox, public relations is a Swiss Army knife. Not only can public relations be used to raise your firm...
There is a sense of doom in the media industry as outlets such as CNN, BuzzFeed, Gannett and VICE announce layoffs, bankruptcy, or completely shutter ...
With new professional services awards and nominations popping up all the time, it’s increasingly difficult to know what’s worthwhile and what’s ...
LinkedIn has announced several new platform updates for 2023, which could aid in your social media marketing, recruiting and more. We’ve outlined th...
We are firm believers in the power of email newsletters. The benefits are innumerable – it keeps you top of mind among your network, positions you a...
Why Gating Content May Not Be a Winning Strategy After All
For years, gating content has been a standard marketing strategy used by millions of companies, including the legal industry. For those who are not fa...
Berbay Marketing & PR