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Online Marketing
You don’t need to become a super marketer to get your fair share of business; you just need to be enthusiastic and consistent. Attorney Barry Go...
website redesign
Most law firms update or redesign their website every three to five years, with good reason. In a similar way that fashion evolves, website design is ...
More effective Business Developmen
Some in the legal industry believe that litigators are better rainmakers than non-litigators – but are they? According to Craig Brown of Law Vis...
Online Marketing
Lawyers who want more clients (and who doesn’t!), can’t afford to NOT market online. While the process of making a firm more visible online is cha...
attorney & marketer relationship
Lawyers and marketing professionals don’t always see eye to eye. Thankfully, this seems to be changing. According to a recent study from the Legal M...
in-house counsel
As outside counsel, how many times have you asked yourself: how can I get noticed by in-house counsel when I’m not part of a preferred provider netw...
Where Smart Legal Marketers Are Investing Their Money
Good news: law firm marketing and business development budgets are growing. According to the Legal Marketing Association and Bloomberg Law's survey, ...
Negotiating the politics and obstacles of being a woman in what has been a male-dominated profession can be challenging. In our recent Law Firm Ma...
Law Firms in Transition Survey
According to Altman Weil’s most recent Law Firms in Transition Survey, only six percent of partners are highly confident that their firms are prepar...
Berbay Marketing & PR