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Business Development

Insights from Women Leaders Forum
In March, I attended the Women Leaders Forum in Denver, an event assembled by Kim Stuart of Key Group and David Ackert of Ackert Advisory to support t...
Adrian Dayton, Founder, ClearView Social Stefanie Marrone, Director of Business Development and Marketing, Tarter Krinsky & Drogin LLP ...
The 2018 LMA Tech West Conference examined the latest trends and issues affecting the legal marketing technology landscape in all stages of the legal ...
What Legal Marketers Need to Know About Emerging Technologies
Moderator: Jon Metcalf, Director of Marketing Technology, Fenwick & West LLP Speakers: Elonide Semmes, President, Right Hat LLC H...
Benefits of a Law Firm Marketing Plan
With a New Year bearing down upon us, there’s no time like the present for attorneys and law firms to get to work on creating annual business develo...
Marketing Challenges Small Law Firm
Most attorneys who practice on their own or at a small firm will tell you they love the freedom and close relationships with their clients. Many lawye...
dinosaur marketing
Longevity at a firm has many benefits, and one of them is that staying with one firm for multiple years or even decades makes it possible to build up...
law firm succession plan
According to a recent report by ALM Intelligence, at least one-third of all law firms have no succession plan in place for firm leadership or for clie...
Twitter Character Count
With roughly 330 million active users, Twitter remains a powerful social media channel for lawyers and law firms to utilize as part of their overall l...
Berbay Marketing & PR