To be successful, law, real estate and financial service firms should be running like any other type of business, which means paying attention to more...
We can all agree (hopefully) that the prominence and importance of online reviews (Google, Yelp, etc.) is only growing. Professional service firms –...
Planning in Uncertainty: Tips for Developing a 2021 Marketing Plan
January 27, 2021
The business world – like everything else – has changed significantly in the last year. While we don’t know what the future holds, it’s critic...
Turning Busy Lawyers into Recognized Thought Leaders: Legal Marketing Association National Conference
December 2, 2020
Have an opinion on a trending topic or trends in your industry? Looking to support your firm’s business development efforts? Consider turning your t...
Launch a Successful Podcast to Differentiate Your Law Firm
November 6, 2020
The world of podcasting has erupted with 60 million listeners tuning in each week to hear about an assortment of topics. At the 2020 Legal Marketing A...
Don’t Let the Pandemic Ruin Your Company Culture
September 24, 2020
It’s been months since we’ve seen our colleagues in-person or stepped inside our offices, and many firms don’t know when they will be able to re...
Preparing for a Productive Virtual Meeting
September 21, 2020
As the world continues to adjust to an ongoing pandemic, people have been forced to take their world virtual. Zoom and Facetime meetings are now the n...
It’s Not You, It’s Me. How PR Agencies Can Improve Client Relationships by Simply Utilizing Tools They’ve Already Got
August 11, 2020
Working with a marketing and PR agency can be a leap of faith – trusting someone to represent your brand, craft messaging for stakeholders and poten...
COVID-19 has drastically changed the way we work. While some states have reopened, many companies are still implementing work from home practices an...
