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Business Development

How to Spend Your Marketing Dollars – 5 Metrics to Guide This Decision
To be successful, law, real estate and financial service firms should be running like any other type of business, which means paying attention to more...
We can all agree (hopefully) that the prominence and importance of online reviews (Google, Yelp, etc.) is only growing. Professional service firms –...
The business world – like everything else – has changed significantly in the last year. While we don’t know what the future holds, it’s critic...
Have an opinion on a trending topic or trends in your industry? Looking to support your firm’s business development efforts? Consider turning your t...
The world of podcasting has erupted with 60 million listeners tuning in each week to hear about an assortment of topics. At the 2020 Legal Marketing A...
It’s been months since we’ve seen our colleagues in-person or stepped inside our offices, and many firms don’t know when they will be able to re...
As the world continues to adjust to an ongoing pandemic, people have been forced to take their world virtual. Zoom and Facetime meetings are now the n...
Working with a marketing and PR agency can be a leap of faith – trusting someone to represent your brand, craft messaging for stakeholders and poten...
COVID-19 has drastically changed the way we work. While some states have reopened,  many companies are still implementing work from home practices an...
Berbay Marketing & PR

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