Building relationships and connections takes time. Many lawyers, CPAs and other professionals are unrealistic about how quickly they can win…
There’s no question that online sales have exploded. Last year, 244 million people made an online purchase, and that number…
Why is it that two firms – whether it’s law, real estate or financial firms – operating in the same…
Most law firms know that business development is necessary for a strong bottom line. However, many lack the tools or…
What one word with only two letters and one syllable is probably the most difficult word to say? Give up? …
Lawyers often overwrite and need help proofreading to make their writing leaner and cleaner. Enter WordRake, a Microsoft Word and…
The general approach to content creation has been to create the “right” message for the “right” audience and to distribute…
The first thing to understand about case studies is what they are, and what they should not be. Case studies…
One of the best ways to identify a solid base of prospective clients is to look at the profile of…
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