Do your current and former clients only associate you with professional services you have already provided to them? If so,…
What kind of information should appear in your professional biography, whether it’s on your website or a biography you furnish…
Sometimes when I meet with a professional service firm that wants to talk about marketing, a painful image comes to…
A couple of years ago, I took over as leader of about a 25 person networking group, which meets monthly.…
If I told you I knew the location of an untapped gold mine you could exploit for years, but it…
A client recently used the term “shameless marketing” to describe the tactics of a successful litigator. He wanted to emulate…
Can young professionals be taught to market even if they’re not natural rainmakers? Yes, they can – provided they are…
By: Sharon Berman Published: The Daily Journal With only six months left in 2009, is it too late to maximize…
By: Sharon Berman Published: The Daily Journal In today’s law firm lexicon, the terms “marketing,” “business development” and, to a…
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