By: Sharon Berman Published: The Recorder What does diamond grading have in common with law firm marketing? It may not…
This holiday season, you may be wondering whether to send gifts to your clients. Or, if you’ve already decided to…
Litigation can be complicated, difficult to follow and fraught with legal jargon for marketers. The Legal Marketing Association’s (LMA) Los…
For everyone who continues to think their high net worth customers aren’t going online to find professional services, a recent…
A chance encounter reminded me recently that all of our experience is valuable and when we build on it, we…
Analysts say that millennial consumers are driving the market, yet most marketers have no idea how to relate to them.…
One of the main marketing breakthroughs of 2015 has been realizing the human element in Business to Business (B2B) marketing,…
In my travels, I have discovered that good ideas for marketing and public relations can develop anywhere. I recently attended…
“Reinvention” is the word being used to describe the next generation of Search Engine Optimization (SEO), with a heavy emphasis…
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