Marketing.

By Berbay Marketing & PR LMA Southwest Region Conference Co-Chairs Miki Hanlen, Director, Marketing Communications Steptoe & Johnson LLP LMA…

We’ve all heard the cliché that there is no substitute for experience.  However, for lawyers, it’s also true that effective…

As a professional services firm, you will find that people are the cornerstone of your business. Your business goals aren’t…

Recently, I’d found myself second-guessing one of my core marketing beliefs and something that I have always espoused — namely,…

To be a good lawyer, you must be proficient in the English language and understand the essentials to writing legal…

Life is unpredictable. That’s why our parents likely warned us that there are no guarantees in life. None of us…

Prairie dogs are cute little animals who are often found happily digging away underground. Their signature move is suddenly popping…

Since internet marketing hit the mainstream, marketers in every industry have relied on similar metrics to determine whether their strategy…

LMA CME Co-Chairs                                  …