Email Marketing.

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Public Relations in the Substack Era
Client Communication Email Marketing Marketing Media Public Relations
September 11, 2025

Public Relations in the Substack Era

If you haven’t paid much attention to Substack or wrote it off as another platform that wouldn’t gain traction, five million…

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Client Communication Email Marketing Marketing
July 10, 2013

Obtaining More Newsletter Opens

A lot of time, effort and hard work goes into developing a regularly scheduled firm e-newsletter, so it’s frustrating when…

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SharonBerman Cropped lo res
Email Marketing Marketing
April 12, 2013

How Timing Affects Open Rates

Implementing a successful email marketing campaign can require trial and error, and marketers have been testing different theories for some…

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