There are networking basics that any seasoned professional should know and abide by – always have plenty of business cards,…
I sat down with a prospective client, an investment advisor, to discuss marketing strategy. He told me that a large…
As summer begins and the presidential race heats up, “It’s the economy, stupid,” has never meant so much: Around the…
I recently attended the Southern California Development Forum (SCDF) breakfast, “New Development Opportunities Driven by Southern California’s Large Infrastructure Projects.”…
At the recent Los Angeles Silicon Beach Real Estate Summit, presented by Bisnow, a panel of commercial real estate professionals…
By: Sharon Berman Published: Bloomberg Law Rainmaking is not a requirement for success as a lawyer; however, it is a…
I recently attended a new member luncheon for the Legal Marketing Association (LMA) – Los Angeles Chapter. Although I have…
I met with a prospective client to present our proposal for marketing and public relations services, and at the end…
By: Sharon Berman Published: The Recorder Among a law firm's eternal questions is how to best market to in-house counsel.…
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