Business Development.

Law firm networks offer a wealth of opportunity, but is joining one right for your firm? Lindsay Griffiths, Director of…

Once you’re established in your career, it can be difficult to shift focus and move into one specialty. But finding…

The importance of law firm branding has been drilled into every legal marketer and managing partner’s head, but what does…

In 2017, I wrote about being a specialist versus a generalist and the pros and cons of marketing yourself as…

Attorneys are leaving their jobs at an alarming rate, so how do we fix this massive problem? Brooke Loesby, founder…

Many law firms are realizing the benefits of having a dedicated sales function, but before they can reap those benefits,…

The best compliment that any law firm can receive is a referral from a satisfied client. It’s also the most…

Lawyers and legal marketers both have the same goal: to become trusted advisors to their clients (including in-house “clients”). But…

Looking for a marketing and business development refresh? You might find inspiration from another area of the professional services world,…