OVERVIEW
Megan Braverman has earned an exceptional reputation as a strategic asset for law firms and other professional service firms and is known for her ability to execute marketing programs that surpass business goals. Immersing herself in clients’ operations enables Megan to identify what sets firms apart from their competition, and leverage this to create countless PR opportunities, generate awareness and reinforce credibility.
Creativity and a tenacious dedication to success is the driving force behind Megan’s natural aptitude to lead clients in a direction that is effective in growing their firm. Whether crafting compelling story ideas or drafting press releases, she has a knack for uncovering fresh angles and tying them to trends to create attention-getting stories that resonate with audiences. Moreover, Megan keeps clients focused, capitalizes on their strengths and navigates clients through critical business decisions like succession planning.
As Owner and Principal, Megan plays an integral role with all of Berbay’s clients, working closely with the Account Managers to ensure the successful execution of marketing plans. She makes it a priority to regularly revisit client objectives and assess if the current strategy is supporting those goals. This proactive approach results in a consistent marketing momentum for clients.
EXPERIENCE
Megan’s big-picture thinking allows her to get the most mileage out of marketing activities. Representative successes on behalf of clients, include:
BACKGROUND
Born and raised in Cleveland, Megan prides herself on her strong Midwestern roots and close relationship with her family. She graduated with honors from the University of Dayton in Ohio with a Bachelor’s degree in Marketing and Entrepreneurship.
Megan is a member of Women Lawyers Association of Los Angeles and ProVisors. She previously served as a cabinet member and executive committee member of the Jewish Federation. Megan has been a volunteer with School on Wheels, which provides tutoring services and other educational assistance to homeless children in Southern California, and CoachArt, which uses art and athletics to help kids impacted by chronic illness.
SPEAKING ENGAGEMENTS
PUBLICATIONS & AWARDS
Discover a new way to market your firm
Law Firm Marketing / November 12, 2022
Why Gating Content May Not Be a Winning Strategy After All
For years, gating content has been a standard marketing strategy used by millions of companies, including the legal industry. For…
Public Relations / June 25, 2022
To Outsource Your Marketing/PR or Not
When we are speaking with prospective clients, we answer a lot of questions, but undoubtedly, one we hear often is:…
Client Communication / September 15, 2021
Holiday Season Is Coming Up – So, Do I Send a Card or Not?
I can’t believe it’s only September and we’re already talking about holiday cards, but since more than a handful of…
“We’ve retained and hired numerous PR firms in the past and based on the experience we’ve had with Berbay, we think they are at the top of the list and the best PR firm we’ve worked with in our careers.” - Steve Huntley
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