The importance of law firm branding has been drilled into every legal marketer and managing partner’s head, but what does…
Legal marketers can’t just throw ideas at the wall and hope they stick. To be successful, marketing initiatives need to…
Close to half of associates leave their first firm after just three years – according to the National Association for…
The life of a lawyer can feel like a never-ending series of court appearances, deadlines and phone calls — and…
In the legal industry, like most industries, there’s an unfortunate misconception that millennials have a lack of initiative or work…
Whether it’s for spending too much money on avocado toast or for “killing off” yet another industry, millennials are in…
More often than not, legal marketers do not hold a J.D. or have a license to practice law. While you…
Every legal professional knows the importance of branding, yet few firms do it successfully. Determining your brand and internal culture…
Law firm leaders, whether they’re managing partners or marketers, have to be in a constant state of improvement. They should…
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