The Art & Science of Marketing: ProVisors Real Estate Affinity Group
Megan Braverman, Principal of Berbay Marketing & PR, presented to the ProVisors Real Estate Affinity Group on the art and science of real estate marketing. She discussed a range of topics, from embracing artificial intelligence to data-driven decision-making. Here are a few takeaways from the presentation: Content evolution: Multi-media, such as live polling, makes for […]
March 2024: Boomers to Gen Z: Tailoring Your Marketing for Every Generation
Click here to download PDF.
From The Latest PR Trends to the Ins and Outs of Buying a Business: Megan Braverman Discusses Her Journey in a Q&A with CanvasRebel
In an interview with CanvasRebel, Principal Megan Braverman talks about some of the biggest trends shaping the PR industry, her experience buying a business and what it takes to build a strong reputation. “I believe my success has come from always being prepared; never cutting corners; building my knowledge every single day; reading; making mistakes […]
February 2024: The Role of Finders, Binders, Minders & Grinders in Firms – How Each Contributes to Business Growth
Click here to download PDF.
Berbay Named Best Real Estate PR Specialist in California by Innovation in Business
Berbay has been named one of the Best Real Estate PR Specialists in California as part of Innovation in Business’ 2023 Media Innovator Awards, a global awards program that recognizes outstanding achievements in the media industry. Nominees are judged based on their innovation, creativity and impact. Innovation in Business is a digital publication covering corporate […]
January 2024: What to Know Before Rebranding Your Firm: Lessons From Berbay’s Rebrand
Click here to download PDF.
Berbay Mourns the Passing of Transcriptionist Robert Allen
It is with deep sadness that we announce the death of our colleague and friend, Robert Allen. Robert was a certified paralegal and former court reporter who served as a freelance transcriptionist for Berbay for more than 15 years. He listened to every recorded conversation we had, transcribing nearly 2,000 phone calls, Zoom meetings and […]
Berbay Sponsors the Annual Marketing Partner Forum for Twelfth Consecutive Year
For our twelfth consecutive year, Berbay is a proud sponsor of Thompson Reuters’ 2024 Marketing Partner Forum, a preeminent legal conference supporting education and networking opportunities for legal professionals. Every year, client development partners, rainmakers, and senior-most legal marketing and business development leaders gather to share knowledge and glean insights. Throughout our twelve years of […]
How PI Firms Can Earn Media Attention: Megan Braverman is Guest on Personal Injury Marketing Minute Podcast
Owner and Principal Megan Braverman joined host Lindsey Busfield on the Personal Injury Marketing Minute podcast to offer insights on how personal injury firms can get the media attention they warrant. Many personal injury firms have cases with similar facts or underlying issues (such as auto accidents and slip-and-falls), making it challenging to differentiate their […]
December 2023: How to Effectively Use AI, Tracking, Algorithms and Other Technology in Your Marketing
Click here to download PDF.