In a competitive market like Los Angeles, how can your firm rise above the noise so that prospective clients not only think of you first, but think of you as the obvious choice? For nearly three decades, law, real estate and financial firms throughout L.A. have turned to Berbay Marketing & PR to implement effective strategies that increase their visibility, reinforce credibility and fuel revenue growth.
Our team operates under the principle that your success is our success, and our goal is simple: to get more business for your firm. Whether you need support for your in-house marketing team or require a full-fledged, outsourced marketing department, our experienced professionals have a thorough understanding of how to market your industry through sound strategy and seamless execution.
Berbay Marketing & PR’s history in Los Angeles as well as its many staff members living in Los Angeles have deep knowledge of the local business landscape and put our marketing expertise to work for clients of all sizes throughout the city.
Leveraging the Power of Public Relations to Grow Your Los Angeles Firm
An effective public relations campaign can help you develop the kind of business you want. By creating top-of-mind awareness and positioning you in front of prospective clients and referral sources, Berbay Marketing & PR’s creative and strategic PR tactics get the phone to ring.
We have been successful in securing coverage for clients in some of Los Angeles’ top outlets, including the Los Angeles Times, Los Angeles Business Journal, San Fernando Valley Business Journal, SoCal News Group, KTLA, KCBS, KNBC, KABC, KNX AM, KFI AM and more.
Why PR is a Must for Professional Service Firms
Actively engaging in public relations can generate exposure that gives your firm a competitive edge. Here are some of the benefits of a PR campaign:
- Garner media coverage so that your target markets are familiar with you.
- Be positioned as an expert and gain third-party credibility.
- Produce more opportunities to get in front of your prospects.
Getting Your Firm Recognized on National and Local Los Angeles Awards & Rankings
Berbay Marketing & PR has achieved some of the most sought-after awards and rankings for professionals at law, real estate and financial firms. We’ve been successful in getting our clients on lists including Chambers & Partners, Los Angeles Business Journal Top 100 Lawyers, Daily Journal Top Boutiques, Daily Journal 40 Under 40, Law360 Practice Group of the Year, Hollywood Reporter Power Lawyers, Los Angeles Times Top Personal Injury Lawyers, Variety Top Leaders in Hollywood, Benchmark Litigation Top Litigators, Daily Journal Top Women Lawyers, National Law Journal Elite Trial Lawyers and more.
Inclusion on these lists:
- Creates top-of-mind awareness and a badge of credibility.
- Allows you to go head-to-head with larger, or more well-known firms.
- Gives you recognition and increases the likelihood someone finds you online.
Berbay Marketing & PR works with you to:
- Identify the awards to pursue.
- Craft persuasive nominations that demonstrate your successes and expertise.
- Familiarize decision-makers with your work so they are already aware of who you are come submission time.
Once we obtain your ranking, we leverage it by:
- Promoting it on your website, social media, e-newsletter, etc.
- Adding it to marketing material, such as your website biography, email signature, etc.
- Including it in future nomination submissions to build on your credibility.
Obtaining Speaking Engagements for Los Angeles Firms
Berbay Marketing & PR secures opportunities for you to speak to your target audiences of prospects and referral sources, including trade and industry groups, professional associations, business conferences and more.
Presenting to target audiences allows you to:
- Demonstrate your expertise.
- Enhance your credibility among prospective clients.
- Boost your name recognition.
- Create opportunities for new business.
Partner with a Trusted Los Angeles Marketing and PR Firm
Berbay Marketing & Public Relations has nearly three decades of experience providing law, real estate and financial firms with marketing and public relations services that propel your business forward. Our professionals have demonstrated success securing media placements, achieving nominations and rankings, revitalizing websites and social media, obtaining speaking engagements and more.
Looking to enhance and broadcast your firm’s accomplishments with Los Angeles’s proven marketing and PR team? Contact Berbay at 310-405-7343 or info@berbay.com.