How do you stand out when the market is saturated with competitors? In a crowded industry, a strategic marketing and public relations plan can be the key to increased visibility, enhanced credibility and revenue growth. The skilled professionals at Berbay Marketing & PR are trusted experts for professional services firms in Chicago and throughout Chicagoland, such as Cook, Adams, Boone Urbana, Sycamore, Wheaton, Effingham, Benton, Morris and Cambridge counties.
We work side-by-side with law, real estate and financial firms, supporting in-house marketing efforts or acting as an outside marketing and PR department. Berbay Marketing & PR’s team of experienced PR professionals have secured ample media coverage for clients in publications like the Chicago Sun-Times, Daily Herald, Chicago Business Journal, Chicago Tribune, Crain’s Chicago, Herald News, WGBO, WOJO, ABC7, CBS, NBC, FOX and many more.
With nearly three decades of experience working with professional services firms, we know how to get results for Chicago firms. Our track record of success and knowledge of law, real estate and finance industry space means we can hit the ground running and position you as the top player in your field.
Leverage PR to Grow Your Chicago Firm
A strategic public relations plan is an essential tool for business growth. A comprehensive and consistent PR campaign can help you build the credibility that prospective clients look for when choosing a firm. PR isn’t just media coverage – it’s an integral tool that leads to new and continued business.
Why Does Your Firm Need PR?
When done effectively, PR is a powerful tool that can help law, real estate and finance firms stand out from competitors, secure new business, and create brand trust. Our team can:
- Create a strategic PR plan with the ultimate goal of generating new leads from qualified prospects.
- Obtain media coverage to increase local and national recognition.
- Keep you top-of-mind among referral sources and potential clients.
- Position you as an expert and thought leader so when there is a need, your prospect clients think of you first.
Securing Speaking Engagements for Chicago Firms
Speaking engagements at conferences, trade shows and industry events are a valuable opportunity to showcase your expertise in front of referral sources and prospects. Berbay Marketing & PR obtains these coveted opportunities for clients and leverages them so you get the most return on investment.
Speaking opportunities can help:
- Increase your visibility and enhance your credibility.
- Generate new business.
- Allow you to demonstrate first-hand knowledge of the industry.
- Position you as an expert and thought leader so when there is a need, your prospects and clients think of you first.
Earn Recognition Through National and Local Chicago Awards & Rankings
Why nominate your firm for awards and rankings? Earning industry recognition can:
- Enhance your standing in the field and allow you to compete with larger, more well-known competitors.
- Give you third-party credibility that attracts quality leads.
- Create a ripple effect of additional opportunities and media coverage.
Berbay Marketing & PR has obtained desirable rankings for individual professionals and their law, real estate and financial firms. Our clients have been featured in rankings like Chambers & Partners, Real Estate Forum Women of Influence, Crain’s Chicago Business 40 Under 40, and more.
Our work doesn’t end once your firm is ranked. We continue to publicize your win by:
- Announcing it through your social media profiles, website and email newsletter.
- Updating your biography, email signature and other marketing material.
- Leveraging it to secure additional awards, speaking opportunities and press coverage.
Partner with a Trusted Chicago Marketing and PR Firm
We have nearly three decades of experience providing law, real estate and financial firms with marketing and public relations services that propel your business forward. Our dedicated team has demonstrated success securing media placements, achieving nominations and rankings, revitalizing websites and social media, obtaining speaking engagements and more.
Looking to garner media coverage for your firm with Chicago’s proven Marketing and PR team? Contact us at (310) 919-1539 or email@example.com.