Strategic Marketing Plan Provides Roadmap & Tools for Long-Term Growth
Client: Civil Appellate Law Firm Challenge: One of the nation’s leading civil appellate firms struggled to identify where to allocate the firm’s
Building and maintaining connections with clients, former clients, potential clients and referral sources is essential for law firms. Consistent communication keeps your firm top of mind and encourages referrals, especially in the competitive Chicago market. Effective communication extends the life of media coverage, articles, speaking engagements and news about your firm.
With top recognition from national business and PR organizations, Berbay Marketing & PR specializes in creating impactful marketing materials tailored to law firms. These include e-newsletters, branded assets, presentation materials and more. Our team evaluates the ideal type of communication based on its intended use–whether for email, events or in-office presentations, and designs content to ensure your firm makes a memorable impression.
High-quality communication materials give law firms in Chicago and beyond the tools to:
Newsletter Campaign Boosts Referral Source Awareness
Email newsletters are essential for staying connected with contacts and sharing timely news and educational content. Berbay’s email newsletter service helps law firms keep their brand visible, relevant and engaging. Our service includes:
Creating a newsletter is only part of an effective communication strategy. The impact lies in how well it’s tailored to your audience and how much attention you pay to engagement insights. Our approach includes:
How to Make Your Newsletter Stand Out
Berbay assists law firms in establishing thought leadership through webinars, guiding them through every stage. Our support includes:
While online content is key, physical materials — like brochures, one-sheets and mailers — are also essential. These tangible assets can create additional points of connection with your audience. Hard-copy marketing tools help expand your firm’s presence and round out your overall strategy, enhancing your marketing and business development efforts in new ways.
For more information on how Berbay Marketing & PR can help elevate your communication strategy, reach out to us at info@berbay.com or call (310) 405-7343.
Client: Civil Appellate Law Firm Challenge: One of the nation’s leading civil appellate firms struggled to identify where to allocate the firm’s
Client: Nationwide private commercial real estate lender Challenge: A commercial real estate lender sought to enhance their visibility and credibility in a
Client: A real estate investment and asset management firm. Challenge: A well-established real estate investment and asset management firm specializing in
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