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Podcast: Legal Procurement: Understanding What the Buyer Wants to Win RFPs

Author: Berbay Marketing & PR | December 23, 2019

Episode 68

What you’ll learn in this episode:

  • How Buying Legal Council serves its members and legal marketing professionals in the area of legal procurement through advocacy, education and networking.
  • The three key takeaways from Buying Legal Council’s conference on data-driven decision making.
  • Why the involvement of procurement officers in the process of obtaining legal services is here to stay and will only increase in the future.
  • Why diversity & inclusion and pricing have become particularly important to companies when selecting legal services.
  • Examples of innovative strategies businesses have implemented in their procurement processes.

About Dr. Silvia Hodges Silverstein:

Dr. Silvia Hodges Silverstein is the executive director of Buying Legal Council, the international trade organization for legal procurement, and an adjunct professor at Columbia Law School and Fordham Law School in New York.

An expert on the purchasing behavior of clients when buying legal services, Silvia is an editor and author of several books, articles and Harvard Business School case studies on the topics of legal procurement initiatives and law firm management. She holds a Legal Lean Sigma & Project Management White Belt certification and is a Fellow of the College of Law Practice Management.

Silvia earned her PhD at Nottingham Law School (UK) and holds a Master’s Degree in Business Administration from Universität Bayreuth (Germany) and Warwick Business School (UK) as well as an Undergraduate Degree in Economics from Universität Bayreuth (Germany).

Additional resources:

Episode Transcript

Berbay Marketing & PR

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