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Podcast: Surviving the Future of Law: Working with a Business Development Coach

Author: Berbay Marketing & PR | September 11, 2019

Episode 54

Anthony Geraci is a lawyer, entrepreneur and founder of LawCoaching.com. He founded Irvine, CA-based Geraci Law Firm (now Geraci LLP) in 2007, growing to 20 attorneys and 20 staff by the end of 2018.

In 2015, Anthony felt the pressure of automation and began leading his management team into other areas where they could provide value to clients. One year later, he founded Geraci Media, a full-service media company that specializes in helping private real estate lenders achieve their brand goals. Most recently, Anthony established LawCoaching.com which coaches solo, small and medium-sized law firm partners on how to effectively grow their firms and achieve exceptional results in their law practice.

Anthony currently sits on the Dean’s Council for Chapman University School of Law, advising on various issues regarding the law school. He has been named to the list of Southern California Super Lawyers Rising Stars.

What you’ll learn in this episode:

  • How Anthony launched his own law firm.
  • What inspired Anthony into coaching lawyers and some of the important things he teaches lawyers on how to run a business.
  • How to be a coachable lawyer to ensure you’re receptive to teaching and improvement.
  • How to identify business goals and evaluate strategies for each.
  • The impact of automation on law.

Additional resources:

Berbay Marketing & PR

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