Our webinar, “What’s Hot in Legal Marketing: The Top Takeaways from this Year’s Legal Marketing Conference,” focuses on key takeaways from the 2014 Legal Marketing Association Annual conference. Account Manager Erica Hess discusses how to position your firm as a desirable option for in-house counsel, the “perfect” law firm experience and alleviating stress associated with awards season.
In our webinar “A Revolution in Revenue: Marketing Your Law Firm’s Pricing,” principal Sharon Berman discusses the components of pricing and key strategies in marketing your professional fees. The presentation also explores the intersection of infrastructure and profitability and shows viewers how to create a marketing plan that incorporates your firm’s pricing.
In the webinar “Integrating Laterals Means Integrating Marketing,” looks at the important role marketing and business development plays in terms of weaving a new lateral into the fabric of your firm.
The webinar “Transitioning from Service Partner to Rainmaker” helps uncover the need to emerge from the shadows of other rainmakers and increase your own visibility and credibility. The advantages potential rainmakers can gain are plentiful and this webinar provides the tools and steps needed to complete that transition.
In the webinar “Your Law Firm Succession Plan,” principal Sharon Berman outlines the strategy used for maintaining a successful law firm, including ways to fill the empty rainmaking bench, the integration of marketing and business development, and avoiding common mistakes.