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There are almost always firms in your market that are larger and more prominent than yours. The challenge then is distinguishing your business based n...
Ok, I admit it.  Although I regularly post updates on LinkedIn, I hadn’t reviewed my LinkedIn profile for quite a while.  Our account managers, wh...
I recently attended a new member luncheon for the Legal Marketing Association (LMA) – Los Angeles Chapter.  Although I have been a member of the or...
I met with a prospective client to present our proposal for marketing and public relations services, and at the end of the meeting, I asked when would...
I listened to a teleseminar last week, How Buyers Buy A/E/C Services, hosted by RAIN Group. What stuck out for me was the underlying theme of “Know ...
I recently attended the Commercial Real Estate Women (CREW) California Conference 2012 at the JW Marriott at LA Live. CREW is a premier multi-discipli...
At a recent Los Angeles Venture Association (LAVA) panel discussion on term sheets, panelist Emily Yukich likened the entrepreneur-investor agreements...
I was recently reminded by an attorney client that there is a marketing opportunity in even the simplest of daily activities such as email. Upon follo...
I recently went to dinner at a sushi restaurant and valeted my car.  When I received the valet ticket, I noticed an advertisement for a law firm spec...
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