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Blog/Podcast: Planning a Conference? Take Notes from This Year’s Legal Marketing Association Co-Chairs
May 3, 2019
This year’s Legal Marketing Association Annual Conference, held from April 8-10, in Atlanta, was packed with new information and fresh ideas, and th...
Blog/Podcast: Four Truths About Creating Law Firm Culture Change
April 25, 2019
Change is hard—and perhaps it’s hardest at law firms, where lawyers have historically been taught the billable hour reigns as king. Unfortunately,...
Blog/Podcast: Become a Better Legal Marketer with These 5 Techniques
April 18, 2019
Being a legal marketer means constantly proving your value and finding creative ways to expand your firm’s reputation. It’s not an easy job and th...
Law Firm Marketing
Blog/Podcast: 4 Ways to Get on In-House Counsel’s Radar
April 11, 2019
Corporate business is the holy grail for many lawyers in private practice, but getting the attention of in-house counsel can seem as difficult as ...
Blog/Podcast: Want to Switch to a Different Practice Area? 4 Ways to Make It Happen
April 4, 2019
For all the different areas of law out there, it’s rare for a lawyer to practice in more than one or two in the course of their career. It’s e...
The Media’s Impact on High-Profile Litigation: 12 Insights from the Pros
April 2, 2019
High-stakes litigation plays out in the media as much as it does in the courtroom. Celebrity and high-profile trials can create a media frenzy, or if ...
Law Firm Marketing
Blog/Podcast: Has Your Firm Embraced Legal Operations?
March 27, 2019
Although the industry still has a way to go before fully embracing legal operations, more firms and in-house legal departments are benefitting from ...
10 Ways to Adapt to Change – as Shared at the 2019 Law Firm Marketing Partner Forum
March 26, 2019
Charles Darwin famously said, “It is not the strongest of the species that survives, nor the most intelligent that survives; it is the one that is...
Blog/Podcast: Thinking About Strategic Planning at Your Firm? Best Practices to Keep You on Track
March 21, 2019
The strategic planning process can be challenging, mystifying and discouraging—but if done correctly, it can propel your firm forward. Chief Mark...
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