Podcast: Grow Revenue by Nurturing Client Relationships
Author: Berbay Marketing & PR | August 29, 2018
Nathan Darling is Chief Business Development & Marketing Officer at Beveridge & Diamond, P.C. in Washington D.C. He has held leadership roles in business development, client services and marketing for four law firms with 100 to more than 1,000 lawyers. He currently leads a team responsible for a wide range of client services, business development, and marketing and communication initiatives.
Nathan has served as President of the Legal Marketing Association (LMA) and in numerous other leadership roles with LMA. He currently serves on LMA’s Diversity & Inclusion Task Force and speaks regularly at legal industry events nationwide.
What you’ll learn in this episode:
How to grow revenue and further propel your law firm along the path to success.
The evolution and growth law firm marketing has undergone in the past few years, and how this impacts business development efforts.
How to translate the core skills you learned in law school to better serve client needs.
How to focus your work and identify a niche industry in law that you’re truly interested in.