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How One Business Development Manager Gets Her Job Done
Every law firm is different, but all legal business development professionals can learn from each other’s best practices. Erika LaCerda, former ...
How Attorneys Can Overcome the Fear of Cross-Selling
Being able to help your client with multiple legal issues can be a boon for your firm. After all, it generally takes much longer to develop new relati...
5 Rebranding Dos and Don’ts from an Am Law 200 Firm
Am Law 200 law firm Goldberg Segalla recently went through a complete firm rebrand. This wouldn’t be that unusual, except that the firm kept mos...
Preview of LMA Tech West 2019
If you want to better use technology at your law firm, mark your calendars for October 21st and 22nd for this year’s Legal Marketing Associa...
How Business Coaching Helps Lawyers Be Their Best
Almost every lawyer can benefit from business coaching. The trick is finding a coach who understands the legal industry and what lawyers need. ...
Launching a Pro Bono Initiative
Notwithstanding the moral obligation to perform community service, the benefits of launching a pro bono initiative within your law firm can also provi...
Keep Clients Happy by Avoiding These Three Mistakes
The question that every lawyer in private practice asks is, “How do I get business from in-house counsel?” The more important question, howeve...
6 Strategies for Making the Most of Your Law Firm’s Instagram
Studies have shown that people generally remember only about 10 percent of what they hear and 20 percent of what they read, but they remember up to 80...
Create the Legal Business Development Job You Want
Some jobs aren’t hired for; they’re created. Such is the case with the majority of client-facing business development professionals in law fir...
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