Principal Megan Braverman was a guest on The National Law Review’s Legal News Reach podcast discussing new challenges for the media industry brought on by the pandemic and ways to adjust your media strategy to help distinguish your law firm from others. She also covered best PR practices law firms and lawyers can follow.
“There’s no magic bullet, but consistency is key. Consistency in your PR efforts helps you cultivate relationships with reporters and editors because that doesn’t just happen instantly,” Megan told host Rachel Popa. “There may be several conversations before you start to develop trust and build that credibility with that contact.”
Legal News Reach, a new podcast from The National Law Review, features guests with expertise in legal marketing, SEO, law firm best practices, and more. Hosted by Rachel Popa and Jessica Scheck, Legal News Reach will show you how to stand out and stand firm in the legal industry.
Listen to Megan’s podcast episode here.
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