You may be hearing a lot about content marketing lately, but may not be clear as to what it is and why you need to make it part of your marketing now.
Do a Google search and you find that content marketing has many definitions, all of them with a common thread: providing informative and valuable material that attracts and engages your audience.
Berbay Marketing & Public Relations announces our 2015 webinar series “To the Max”. Webinars will cover a variety of marketing topics including the latest tips on managing social media, improving business development, highlights from premier marketing conferences and much more. All webinars will begin at 11AM PT. Mark your calendars and watch your email for…
Berbay Marketing & PR will sponsor the American Jewish University’s (AJU) Golf Classic to be presented by The Moriah Society on Monday, April 13, 2015, at the Valencia Country Club. Proceeds from the event will go toward the university. The Moriah Society is a group of real estate industry professionals who meet monthly to network…
Can’t make the Marketing Partner Forum on January 21, 2015? Join Senior Account Manager Megan Braverman on Thursday, January 29 at 11:00 am for a complimentary webinar as she provides highlights from the annual event. Don’t miss the latest in essential technologies for law firm business development, effective strategies for winning and retaining clients, how…
Changes in what is effective in marketing seem to happen today at the speed of light. Some concepts and vehicles, like Twitter, were in their infancy just a few years ago but have taken hold and are now pervasive. Others, à la MySpace, burned brightly but are now obsolete.
Don’t miss Berbay’s booth at the Greater Los Angeles Chapter of the Association of Legal Administrators’ Employment Law Forum on January 31, 2015 at the Sheraton Universal Studios Hollywood Hotel. Account Manager Erica Hess and Assistant Account Manager Michelle Villamor will reprise their roles representing the Berbay team. Stop by our booth for complimentary marketing…
Berbay Marketing & Public Relations will again sponsor the Annual Marketing Partner Forum to be held at Terranea Resort in Rancho Palos Verdes, CA on January 21-23. Marketing Partner Forum is designed for marketing partners, managing partners, in-house counsel and senior-level marketing and business development professionals to provide opportunities for industry professionals to network and…
The Legal Marketing Association – Los Angeles Chapter will launch a complimentary one-year mentorship program, “Shaping Tomorrow’s Leaders,” in January 2015. Account Manager Erica Hess will serve on the mentorship program committee and help oversee the program’s kick-off, as well as its successful implementation. Marketing veterans will be paired with less experienced marketing professionals to…
Never has there been more opportunity for your small firm to level the playing field with larger rivals. Join us on Tuesday, December 16 at 11:00 AM for our next webinar, “Big Firms, Meet Your Match: How Small Firms Level the Playing Field”. Principal Sharon Berman will discuss what you can start doing today to…
