In 2015, Berbay Marketing & Public Relations awarded a $1,000 scholarship to a marketing and public relations student.
This year, Berbay Marketing & PR will continue its support awarding another scholarship to a deserving student who demonstrates a high level of writing skill, academic excellence and creativity. The annual scholarship will be awarded to a single student working towards a degree in marketing, public relations or communications.
Any student at a four-year accredited university or college is eligible to apply. The applicant must submit an essay up to 1,000 words (maximum) answering the following question:
“What is an example of a company with a strong public relations presence, and what are the main qualities that go into the company’s PR success?”