Litigation PR & Litigation Public Relations

Whoever says there’s no such thing as bad press…doesn’t understand Litigation PR.

Whether creating media visibility for a lawsuit filing, publicizing a trial or settlement, or minimizing the public impact of a negative outcome, Berbay Marketing & PR has experience and expertise in all facets of litigation PR and media relations. With over 20 years of experience in litigation marketing and litigation public relations, our expertise includes:

  • Crafting pre-filing public relations strategies.
  • Developing media relations programs in support of litigation strategies.
  • Identifying and capitalizing on newsworthy milestones.
  • Creating unified, “one voice” communications plans.
  • Preparing litigators and litigants with interviewing and communication techniques for effective media interaction.
  • Obtaining exposure in national and local broadcast, print and online media outlets.

The benefits to you include:

  • Reinforced credibility via the media’s validation of you and your firm as being associated with newsworthy matters.
  • Increased name recognition and a boost to top-of-mind awareness.
  • Opportunities to create your own news and insert yourself into the news stream.
  • Positioning you and your firm to “win” in the court of public opinion.
  • Continuous marketing momentum in the pursuit of lead generation.

For more information about how Berbay can help your firm create visibility and credibility, please contact us at berman@berbay.com or (310) 405-7345.


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Berbay Marketing & PR