I love to think and write analytically. I exercise those skills every day at Berbay, whether I’m drafting website copy, press releases, nominations or media pitches, I’m always looking for what differentiates you and then figuring out the best way to highlight those strengths. It’s a lot like basketball. When I’m on the court, I enjoy the physicality, the effort and the opportunity to get others involved. It’s that mentality which drives me here at Berbay.