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Marketing Nuts & Bolts: Logos & Firm Identity Systems
November 14, 2006
By: Sharon Berman, Published: The Leadership Exchange, Greater Los Angeles Chapter - Association of Legal Administrators What exactly is a logo,...
In a Word
October 16, 2006
By: Sharon Berman, Published: The Leadership Exchange, Greater Los Angeles Chapter - Association of Legal Administrators What’s in a word? Take, fo...
Taking A Stand: Letting Your Markets Know Who You Are
August 15, 2006
By: Sharon Berman, Published: The Leadership Exchange, Greater Los Angeles Chapter - Association of Legal Administrators Your attorneys’ skills...
Tracking Business Means More Efficient Marketing
July 12, 2006
By: Sharon Berman, Published: The Leadership Exchange, Greater Los Angeles Chapter - Association of Legal Administrators How can you focus your ma...
Your Brand Is Your Promise: Attracting Business Through Strategic Marketing
January 12, 2006
By: Sharon Berman, Published: The Leadership Exchange, Greater Los Angeles Chapter - Association of Legal Administrators If you talk marketing wit...
Seven Deadly Marketing Mistakes to Avoid in Your Practice
January 4, 2006
By: Sharon Berman, Published: The Bottom Line, California State Bar, Law Firm Practice Management & Technology Section For many centuries, rel...
Bringing Your Firm’s Marketing Strategy Back to Health
August 15, 2005
By: Sharon Berman, Published: The Leadership Exchange, Greater Los Angeles Chapter - Association of Legal Administrators When was the last time your...
Cybershowcase
March 8, 2005
By: Sharon Berman, Design and maintain your website so that it ranks as high as possible on your preferred search terms in four key search engines. ...
Rainmaking 101
March 4, 2005
By: Sharon Berman, It is a scientific fact that if a latent business development gene is nurtured and focused, it becomes as strong as if it were d...
Berbay Marketing & PR

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