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Law Firm Marketing

Associates Retention
Close to half of associates leave their first firm after just three years – according to the National Association for Law Placement Foundation. Lawy...
Video Marketing
Studies show that of all the various platforms used by law firms for marketing purposes, the modality most likely to grow in popularity is video marke...
Millennial Myths
Whether it’s for spending too much money on avocado toast or for “killing off” yet another industry, millennials are in the news all the time. W...
Media Relations Game
Journalists are really outnumbered. There are far fewer reporters today than there were 15 years ago. In fact, some estimate that 50 percent of newsro...
website videos
In a recent survey, 80 percent of marketers agreed that when they added video to their website, it increased the amount of time visitors spent on the ...
news coverage
Wondering why your law firm isn’t getting the same media attention as competitors? The reality is that reporters don’t always interview lawyers wh...
What Does Your Website Say About Your Firm
Recently, I was planning a trip to Munich. During the trip, I wanted to visit a few law firms to learn about their marketing and business development,...
Online Marketing
You don’t need to become a super marketer to get your fair share of business; you just need to be enthusiastic and consistent. Attorney Barry Go...
Online Marketing
Lawyers who want more clients (and who doesn’t!), can’t afford to NOT market online. While the process of making a firm more visible online is cha...
Berbay Marketing & PR