RACHEL BENCOSME

Rachel Bencosme provides marketing and public relations support to Berbay’s Account Managers to ensure the successful execution of client campaigns. Her skills include developing targeted media lists, drafting press releases and pitches that get noticed, project managing website initiatives, creating engaging social media posts and more. Proactive, tenacious and thorough are just a few of the characteristics Rachel brings to the table to achieve desired marketing goals.

EXPERIENCE

Throughout her career, Rachel has particularly excelled at cultivating and maintaining relationships with the media to secure TV interviews at high-profile national outlets, including CNN and FOX. Additional representative achievements for clients include:

• Crafted and distributed compelling media pitches which resulted in national and regional press with publications such as Wall Street Journal, New York Times and Forbes.
• Provided media training to ensure on-target messaging in interviews.
• Managed a law firm’s website blog, curating and scheduling posts.

BACKGROUND

Rachel graduated from Rutgers University with a degree in Economics. Prior to working at Berbay, she held roles as a paralegal and marketing assistant with several New Jersey law firms. Rachel is originally from the East Coast and loves to travel, read and go exploring with her golden retriever, Nala.