MARKETING & PUBLIC RELATIONS FOR PROFESSIONAL SERVICES FIRMS

Marketing For Real Estate Development

Professional Services Marketing and PR Services for Real Estate Development

Berbay is a Los Angeles marketing and public relations firm that specializes in developing and implementing marketing and public relations programs for commercial real estate businesses, including those involved in development, construction and related fields.

Whether you’re in real estate construction or property management, our specialists in marketing for real estate companies can obtain more business for you. We have developed the industry expertise necessary to work with firms across a range of real estate specialties, including:

Developers
Builders
Construction
Property Management
Sales
Investors

Below are just a few examples of the marketing and public relations results we’ve achieved for those involved in transforming empty acres into thriving developments:

  • Developed strategy for and produced attractive and attention-getting presentation packages for developers seeking financing and investment.
  • Provided marketing counsel on-site sales rooms and dioramas.
  • Drafted sales-training manuals for developers’ sales forces.
  • Evaluated and enhanced marketing material for international luxury property.
  • Designed trade-show booths and material for major real estate trade shows.
  • Obtained speaking engagements at conferences targeted to cultivate referral sources.
  • Improved real estate businesses’ websites by updating them with current content showcasing their expertise and what distinguishes them.
  • Secured media coverage for our real estate development clients’ noteworthy transactions and properties by sending press releases, holding press conferences and making targeted pitches.
  • Obtained media interviews and quotes for our real estate professionals by pitching their expertise to journalists. This has resulted in our real estate development clients being tapped by reporters as expert sources to comment on industry trends.
  • Placed articles that were bylined by our real estate development clients, and that showcased these clients’ strategies and successes, published in relevant media outlets.
  • Created eye-catching, informative and memorable marketing materials for real estate developers, property managers and related businesses.
  • Facilitated clients’ development of databases of prospects and referral sources. Such databases form the foundation of any successful marketing program.
  • Secured placement for our real estate professionals in relevant rankings by identifying lists to target, drafting compelling nominations, and advocating for the professionals among decision-makers. Through Berbay’s efforts, our real estate development clients have been featured on lists such as California Real Estate Journal’s “Top California Dealmakers” and “Top Property Management Firms.”