Marketing for Law Firms

Your law firm deserves more business. Great marketing can make it happen.

If you want to grow your law firm, Berbay Corp.’s law firm marketing and public relations specialists can help you achieve your goals. Since opening our doors in Los Angeles more than 15 years ago, we have created powerful marketing and public relations programs for dozens of law firms across a range of law practice areas in Los Angeles and Orange Counties, and throughout California and the country.

The right mix of two business development ingredients determines the success of your law firm marketing: sound marketing strategy and flawless execution. At Berbay Corp, our legal marketing specialists:

• Work with you to determine your marketing objectives.
• Assess the suitability of a range of marketing and PR tactics in relation to your goals: public relations programs, website development, online marketing, nominations and rankings, strategic marketing plans, marketing materials, direct mail and email campaigns, search engine optimization and social media marketing.
• Develop and implement a plan specifically tailored to your firm, no matter where your law practice is located – California or throughout the nation – and no matter what your law practice discipline. You’ll get a creative marketing and public relations strategy that will increase your firm’s and your lawyers’ visibility, reinforce your credibility in your target markets and create top-of-mind awareness of your legal expertise in your field.

All of the law firm marketing and business development tactics will be aligned with one end goal in mind: generating leads from qualified prospective clients.

Our Los Angeles-based law firm marketing experts use a range of proven client development tactics, such as placing bylined articles, generating opportunities for you to provide background or expert commentary to the media; obtaining speaking engagements; creating or enhancing your website so it showcases your legal expertise; developing email and direct mail programs so that you consistently communicate with your target audiences; and position you for rankings on top attorney and law firm lists. We also increase the penetration of your message in your marketplace by leveraging and repurposing your marketing “products,” for example, converting a presentation into an article.

Why not let the marketing and client development professionals at Berbay Corp. increase your law firm’s return on its marketing investment? Our lawyer marketing experts work with firms in Los Angeles County, Southern California, and throughout the state country.

Fill out the following form to find out how our proven law firm marketing and public relations programs can work for you.