With extensive experience in media relations and her astute ability to generate marketing and PR opportunities, clients turn to Aly to strategically place them in front of key players in their respective industries.
Aly is knowledgeable, diligent and thinks full circle in order to stay ahead of clients’ needs. She develops and executes integrated public relations campaigns, writes and places diverse press materials and has an eye for identifying and crafting stories that will get the attention of media. She also manages awards and speaking programs, in addition to developing and refining clients’ web content.
Aly has secured opportunities with a wide range of publications including Wall Street Journal, TechCrunch, Los Angeles Business Journal and SELF magazine, to name a few. Prior to joining Berbay, Aly was a senior account executive at PMBC Group. She received a B.A. in Sociology and Public Relations from Boston University.