Commercial Real Estate Prepares for Era of the Click-n-Mortar

I attended the 2nd Annual SoCal Retail Summit hosted by Bisnow, where executives from California’s leading commercial real estate (CRE) brokerage, development, and investment firms provided their input on market trends. The forum was focused on the retail sector, which has seen an upward tick over the last year as the economy recovers and consumers’ […]

Creative Marketing Strategies at Atlanta’s High Museum of Art

Last week, I had the opportunity to visit the High Museum of Art in Atlanta, which is currently hosting an exhibition of Girl with a Pearl Earring: Dutch Paintings from the Mauritshuis. Of course, the artwork is spectacular, but the museum itself was also inspiring in its creative display and marketing strategies. The drama begins […]

Fine-tune Your Marketing With Social Media Ads

As social media continues to grow in popularity, so do social media ads. Facebook ads began several years ago with the launch of Marketplace, which allowed users to post free classified ads. Shortly after, both Facebook and LinkedIn gave users the option to place paid ads. Many times, website ads can be a shot in […]

It Takes Someone Special to Make Someone Special

Choosing a public relations firm from a pool of thousands can be a daunting task, especially in a highly-regulated industry, such as financial and legal. These industries require a level of expertise and knowledge that a general public relations agency simply cannot provide. Below are a few top reasons to hire an industry-specific firm that […]

An Impressive Memory

I went to a networking event a few weeks ago and ran into a longtime client of ours. He mentioned he had been with his firm for 15 years, a milestone pointed out to him by the recruiter who had brought him to the firm 15 years ago. It is unusual for a recruiter to […]

Welcome to Los Angeles: Previewing LAX’s Newest Terminal

As one of the world’s major metropolises, Los Angeles needs a world-class airport, one that reflects the character and class of this great city. Recently, I had the opportunity to tour the newly revamped Bradley West International Terminal at the Los Angeles International Airport (LAX) at an event hosted by the Urban Land Institute (ULI). […]